Master in International Trade & Business. 100% English en Barcelona en ESIC Barcelona

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Student Profile:
Professionals willing to initiate, develop or reorient their professional career in international trade, with a clear vision to reach international commercial director positions or become an entrepreneur willing to start up their own business in international trade; professionals seeking a differential advantage through greater knowledge of customers, markets and marketing, operating in a global and digitized world.

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Participants will gain the key skills and knowledge to assess, manage and implement strategies in international trade, while strengthening their ability to face and resolve complex challenges in an increasingly globalized marketing environment.

Methodology:

Student-centred learning guided by lecturers, tutors, and mentors to understand, practise, reflect on, and apply both subject-specific knowledge and transferable skills. Methodology criteria: The aim is to create a virtuous cycle of action-feedback-analysis-action for students on the courses. The strategy is based on the following three principles: Development of critical thinking. Encouragement of independent learning. Provision of professional and academic guidance. Sessions and activities focussed on decision-making, guided by practitioners and framed within conceptual insights. Individualized training in small groups (usually no larger than 30). Projects in different teams throughout the course, resolving complex management challenges.

Objectives:

Participants will gain the key skills and knowledge to assess, manage and implement strategies in international trade, while strengthening their ability to face and resolve complex challenges in an increasingly globalized marketing environment.

Lugar de impartición:

en Barcelona and Shanghai

Profesorado:

Our faculty combines a balance between academic background and practitioner experience, both nationally and internationally, which results in a high-quality training that is shaped by the latest developments in the field offered to students in the form of research and/or reflections on professional experience.

Fecha de inicio: September 2023.

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Understanding markets.
Identifying and communicating value in international contexts.
International operations to deliver value (can be done in shanghai).
Digital business & foreign trade (can be done in shanghai).
Professional skills development.
Optional at the end of the course:
International Business Plan
International Marketing Plan + Semester abroad Leer más
International Marketing Plan + 6 months internship /Project in a companyLeer menos